Ingredient glossary

Menthol

INCI: Menthol

More hype than results

Popular on labels, but the evidence for what it actually does is thin. More marketing than muscle.

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What it does

  • cooling
  • counter irritant

moderate evidenceStudies on menthol show it activates cold-sensitive receptors and can modestly reduce itch in some contexts yet is also documented to provoke stinging and erythema in rosacea and sensitive skin panels.

Who it's for, and who should skip it

Tends to suit

  • oily
  • normal

Approach with care

  • very sensitive
  • rosacea
  • eczema
  • compromised barrier
  • Clogs poresLow
  • Irritation riskModerate

Pregnancy: Check with your doctor before using during pregnancy or breastfeeding.

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Educational information about a cosmetic ingredient, not medical advice.